Branding

Branding, we all know it’s important, but understanding what it entails can be a greater challenge. We believe branding is one of the most important marketing activities a firm can undertake. We frequently write on branding topics that are of interest to our clients and small businesses.

The Ruler Archetype

Brand Archetypes – The Ruler

The Magician

Brand Archetypes – The Magician

Hero Archetype

Brand Archetypes – The Hero

The Lover Archetype

Brand Archetypes – The Lover

Business accessory, graph charts and pen on the table.

Brand Archetypes – The Sage