5 Ways that Wearable Technology is Affecting Marketing

The wearable technology market is growing by leaps and bounds and doesn’t show any indication of stopping soon. Products like FitBit have already found their niche in the universe of consumer usefulness. And while initial reviews of smart watches from Apple and Android have not been overwhelming, it’s assured that new design iterations and new…

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3 Metrics for Measuring YouTube Marketing Effectiveness

Many businesses and organizations are investing in video as part of their digital marketing strategy, especially recently with the advent of new video technologies that allow for live streaming, virtual reality, and other interactive mediums.

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