Posts Tagged ‘Business Strategy’
Don’t Shoot the Messenger: Customer Feedback Is Market Intelligence
Series The Promotional Mix Restaurant Marketing: Beyond the Plate Restaurant Marketing: The Big Picture Introduction to the Promotional Mix Sponsorships Exhibitions and Conferences Sales Promotions Word-of-Mouth Marketing Product Packaging Advertising Direct Marketing Solutions 1 2 Next » Don’t Shoot the Messenger: Customer Feedback Is Market Intelligence TL;DR: Uncomfortable customer feedback should not be treated as…
Read MoreUnlocking Customer Insights: The Power of Job-to-be-Done Theory for Small Businesses
Explore the transformative power of Jobs-to-be-Done (JTBD) theory for small businesses. Learn how understanding customer needs through JTBD can enhance product development, marketing strategies, and competitive advantage. Essential reading for small business owners seeking practical insights for growth.
Read MoreWhat to do if your restaurant fails a health inspection
Too Long; Didn’t Read (TL;DR) Summary:
- Crisis Management: Form a crisis team, assess the situation quickly, and take immediate corrective actions. Ensure clear internal communication and legal consultation.
- Media Handling: Be transparent, prepare statements, provide media training to your spokesperson, and proactively manage media relations. Use social media effectively and maintain a positive focus.
- Long-Term Strategies: Continue public communication post-crisis, engage in regular staff training, and actively work on rebuilding your restaurant’s reputation through community and customer engagement.