Our Mobile Application Development Process

To help our clients achieve their business objectives, we employ our proven implementation process consisting of four phases: Strategy, Design, Development, and Launch.

Strategy
For any project, it is important to understand the steps involved and clearly define expectations and success criteria up front. We strongly believe that a solid digital strategy built upon our client’s domain expertise coupled with our over 15 years of expertise can make the difference between successfully achieving your objectives and simply having a website or app. Any firm that does not have clear and detailed knowledge of the users they are designing for, the constraints of the problem, and the business or organizational goals that are driving the initiative, will have little chance of success.
During this phase, we meet with our clients in one or more workshops. Our workshops cover website assessment, audience discovery, content assessment, brand standards, and organizational objectives.
Deliverables Can Include
• Website Assessment
• Content Assessment
• Feasibility Study
• Requirements Specification
• KPI’s and Success Criteria
• Evaluate Current Role of Website/Application

Design Phase
A solution that isn’t designed around the user typically does not generate a lot of feedback, simply because it isn’t used. Absolute Marketing Solutions has long employed User Centered Design principles for our clients to ensure the best possible user experience.
Deliverables Can Include
• Information Architecture
• User Experience Design
• Wireframes
• Mockups
• Prototypes


Build Phase
From strategy to deployment, our end-to-end team crafts custom websites that are designed to make an impact.
Our mobile specialists collaborate to shorten delivery schedules and provide best-of-breed websites. We have over 15 years of experience developing websites.

Deliverables Can Include
• Website development
• Testing/QA

launch2 Launch Phase
We help our clients engage in painless launches. Whether you are launching your website on your own hosting provider or utilizing Absolute Hosting Services, we will
Deliverables Can Include
• Website Launch Checklist
• Search Engine Submission
• Google Analytics Setup
• Google/Bing Web Master Tools Setup